The Gym Group

The Gym Group are the pioneers of low-cost no contract 24/7 gyms in the UK, bringing affordable access to exercise facilities to everyone.

Our challenge was to utilise creative content to attract students in the UK to sign up for an exclusive 8-month upfront membership at The Gym Group.

Using Facebook Advertising, we targeted students who had interests in: fitness, physical fitness, gyms, weight loss and healthy lifestyles. Our work led to record breaking sales results, exceeding sales targets by 30%.

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